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Veikkaus stated that Fennica now operates in 21 markets across three continents and gaming verticals. Fennica secured an UAE online supplier licence last year. 

Industry consultant Jari Vähänen, formerly a senior executive at Veikkaus, estimated the entire business could be valued at up to €4.5 billion following the liberalisation of the market.

Veikkaus is adjusting to a partial liberalisation of Finland’s gambling market under the new Gambling Act, which was ratified in January 2026. 

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When asked what issue requires the most attention, Kesitilwe highlights underage gambling, especially as mobile penetration in Africa continues to soar.

Particularly concerning to Kesitilwe is the amount of gambling advertising in sports-related content.

“At a break or at half time you see 10 to 20 [gambling] adverts,” he says. “It’s come to a point that oftentimes I even hear my kids singing [gambling adverts]. They’ll just keep asking, ‘But Daddy, what is this? What does this mean?’

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“IAGR is extremely grateful for Fabio Macorin’s willingness to dedicate his extensive talents to representing South America at a pivotal time for gaming regulation across the region,” said IAGR Vice President Brian Krolicki.

“He brings a powerful combination of expertise in law enforcement, financial crime prevention and regulation to IAGR. His 17 years with the federal police and his leadership in building Brazil’s new regulated betting market give him a unique perspective on combatting the illegal market, strengthening AML controls and advancing regulatory cooperation. He is an ideal addition to the IAGR board of trustees and will be a tremendous asset to our global community.”

The IAGR Conference is themed “Steady Hands, Changing Ground: Advancing Regulation in a Connected World”. It will examine how regulators and other stakeholders can enhance regulatory oversight in the face of constantly evolving technology, markets and risks. Sessions will focus on strengthening cross-jurisdictional cooperation and developing more effective regulatory responses to the rapid transformations within the global gaming and betting landscape.